Stories of SuccessElizabeth Handle | Milwaukee Kayak Company
Elizabeth Handle decided to launch her business, Milwaukee Kayak Company, to introduce people to the sport of paddling on Milwaukee’s unique waterways while providing a healthy, fun, and safe recreational opportunity for the community.
While preparing to open her business, Elizabeth attended WWBIC’s Start Smart Business Planning Series and received one-on-one assistance. This helped her make specific business decisions, learn about marketing and financial planning, and create a business plan! Milwaukee Kayak Company opened in June 2013, creating one full-time job. Within the next year, Elizabeth plans to double the size of her fleet and hire two additional employees.
Milwaukee Kayak Company
318 South Water Street
Milwaukee, WI 53204