As the hub for all marketing activities, your business’s website plays a crucial role in attracting potential customers and generating leads or e-commerce revenue. These days it’s easy to build a website, but how do you make sure your website isn’t just pretty, but effective? This intermediate-level workshop will help you ensure potential customers can find your business in search engine results (even if they’ve never heard of you) via SEO, as well as actionable best practices for ensuring visitors become fans or customers once they get to your site. Get ready for a jam-packed session that’ll give you the knowledge you need to maximize your business’s online visibility!
Meet your Facilitator: Ben LeFort, President of Dolomite Marketing
A long-time resident of Milwaukee, Ben has taught English abroad, worked in publishing and nonprofits, honed specialized marketing skills at top notch agencies, run a solo consultancy, and started up a Milwaukee-based firm focused solely on Search Engine Optimization (SEO). Over the years, Ben has cultivated a deep knowledge of how local businesses can attract new customers through digital marketing.
Please note, if registration has closed, please contact firstname.lastname@example.org until the day of a class to receive access.
June 15, 2020
6:00 pm - 7:30 pm